• Profile
  • Clients
  • News
  • Work
  • Archive
  • Contact
  • FacebookTwitter

Moth and Rust

Search

When?

What?

  • web
  • typography
  • travel
  • theatre
  • textiles
  • tech
  • shopping
  • science
  • random
  • product
  • posters
  • photography
  • packaging
  • news
  • nature
  • music
  • MandR work
  • MandR news
  • magazines
  • interiors
  • illustration
  • identities
  • food
  • film
  • fashion
  • experiments
  • events
  • design
  • colour
  • chad
  • branding
  • books
  • awards
  • art
  • architecture
  • advertising
  • lil b
  • ads
  • logos
  • shops
  • blogs
  • uncategorized
  • environment
  • digital
  • social
  • flashback friday
  • ALL
  • accidental CHINESE HIPSTERS

    sharefacebooktwitter
    15 February 2013










    Hey Suzan!

    Since we recently celebrated Chinese New Year – and now we're working on this new packaging project for the Chinese market, I've had China on the brain. Okay, I know it's really old and you've probably already seen it, ....but I'm posting it anyway in the off-chance that maybe you haven't come across this gem, which is an oldie but a goodie.  The title and tagline says it all pretty much: "Accidental Chinese Hipsters: A loving gaze cast upon the grandmother wearing dayglo jeggings and a visor." So it's just a collection of pictures of Chinese people, mostly elderly, totally ignoring (and probably oblivious to) any Western fashion style standards. And the result is hilarious but also endearing - they're wearing crazy colors and patterns and it's not necessarily that they don't know that it looks silly or ugly – it's more that it's functional – and looking silly and ugly is actually quite alright. Finding parallels between these image-oblivious Chinese and  image-conscious hipsters is brilliant, and actually done really affectionately toward both groups. It's written by 20-something Alison Kuo, a Chinese-American artist who grew up in Texas, and I guess these kinds of observations/ironies/commentaries about Chinese culture always strike a chord with me because of my own sort of similar background. But cross-cultural issues aside, the truth is that Chinese people just love making fun of other people, especially each other. But who am I kidding, this will probably be me in like 20 years (or sooner....)!

    E xx

     

     
    Posted in: fashion blogs
    -Tags: fashion Chinese hipsters